mobile mobile conf

Future-Friendly Responsadaptive Mobile Web Guy

Brad is a mobile web strategist and front-end designer based in beautiful Pittsburgh, PA. He is the creator of This Is Responsive, a collection of patterns, resources and news to help people create great responsive web experiences. He also created  Mobile Web Best Practices, a resource site that lays out considerations for creating great mobile web experiences. He runs a responsive web design newsletter and also curates WTF Mobile Web, a site that teaches by example what not to do when working with the mobile web. He is passionate about mobile and is constantly tweeting and writing about it.

Talk title: For a Future Friendly Web

As the digital landscape continues to become more complex, it's essential for us to start thinking beyond the desktop and embrace the unpredictability of the future. Mobile is forcing us to rethink the content we create and the context in which people interact with our products and services. This session will cover how to change our thinking and start acting differently in order to create more future-friendly experiences.

The App Kid

Jeremy (@jerols) is founder and lead designer at Tapity, an Apple Design Award winning app company based in North Carolina, USA. His work has been featured on US national television, dozens of prominent tech websites, and in print magazines, newspapers, and books. He's 22 years old and loves to share everything he learns.

Talk title: The Elements of a Killer Idea

Your idea is worthless, execution is everything. Jeremy used to believe that but after building apps for four years, he thinks different. His Apple Design Award winning app, Grades, had everything going for it but his second app Languages made more money in one day than Grades made in it's lifetime. Why? Grades was missing one of the key elements of a killer idea. After this talk, you'll know how to find and validate an idea that works on the App Store.

Maker of Things

Danny has somehow stumbled into a career as a software developer, driven primarily by his desire to build things and his utter failure as a musician. He currently makes things at GitHub, where his principle role is as a grumpy Brit to maintain a balanced level of joy throughout the company at all times. He tweets and (occasionally) open sources

Talk title: Mobile Apps for a Distributed Company

It's well documented how GitHub works and why, however not much is known about our internal tooling. A big part of how we work internally involves iOS and Android apps. This talk takes you behind the curtain showing you our apps and the problems they solve.

Engineer, Instructor, Taidoka

Bolot (@bolot) is a mobile app developer, currently helping Big Nerd Ranch, LLC (@bignerdranch) launch the European office in Amsterdam. He teaches the iOS Programming courses and makes iOS and Android apps. Outside of work, he practices taido (he's a black belt), explores Amsterdam on his bike, and takes occasional snowboarding trips

Talk title: Has the Mobile Mobile Revolution Happened Yet?

Nearly 2 billion handsets are sold per year, of which about 40% are smartphones. The percentage of smartphones is only expected to rise. Modern smartphones possess more computing power than all of NASA in 1969. Smartphone sales have exceeded PC sales in 2011. Alan Kay famously proclaimed that the computing revolution hadn't happened in his 1997 OOPSLA speech. So, has the mobile revolution happened yet? Let's explore from the point of view of technology, users, developers, communities.


Sascha is one of the best known German bloggers.
He is currently situated in Taiwan and writing for the English blog Mobilegeeks.com and for the German Mobilegeeks.de. The main focus lies on Smartphones, Tablets and Notebooks. During three consecutive years in 2010-2012, Sascha won the Top 20 Smart Mobile Device Pundit Award for the most influential bloggers and journalists in the area of Mobile Computing.

Talk title: The future of mobile starts now

2012 has been an amazing year of growth for the mobile computing industry but what's next? Will this growth be mainly driven by smartphones and tablets or will the fragmentation of the market turn into a segmentation of new devices? 2013 will not only be the the most competitive year for the big players of this industry, it also creates new markets for mobile computing like wearable tech and the merger with the automotive industry.

Entrepreneur, game maker and milonguero

Matteo is an iOS / Mac OS X consultant and photographer living in Amsterdam, the Netherlands. He's currently working on educational video games and helped cofound New Lemurs. He's also working on bringing comics to iOS devices. He's the coordinator of the Appsterdam Speakers Bureau, gives speaker training and is a speaker himself at conferences. In his spare time he's an avid milonguero.

Talk title: Your Idea Sucks

As I go around and talk to people wanting to start new companies, I always see ideas that experience has proven will never go anywhere. Here’s help. The problem comes from people hearing of other success stories and wanting to emulate them, without any other motivation. But just having an idea is not enough to start a business and it's the equivalent of buying a lottery ticket and hoping for the jackpot. Most of the ideas I hear around sound like a losing ticket. It took me a while to understand what makes some ideas hopeless and some others better. We'll look at why these ideas suck and how to find awesome ones instead.

Mobile Dinosaur

Robert is the founder of Enough Software and works in the mobile industry since 1999. In his spare time he enjoys the company of his friends, his family and his dog Tella. Other spare time favorites are going to concerts of soul, ska or punk-rock bands and playing around with his old computers like Atari 400, Comodore 8296 or MCS Alpha 1.

Talk title: Limits of Cross Platform Development

Creating cross platforms apps has never been easier, but there are important caveats to consider. In this talk Robert argues that the cross platform challenges for applications (games excluded) are in many cases too high to overcome. Funnily enough he himself founded a cross platform company but now realized that for a really great experience you need and should go native and embrace the platform specific usage patterns and opportunities. You'll hear the arguments for not going cross platform.

Explorer of the digital-physical continuum

Aitor is founder of Linking Paths, a web company obsessed with creating simple and useful web services, and Pro Bono Publico, the main non-profit advocate of Open Data in Spain. Adding to his 15 years experience as developer (including award winning mobile apps), he is now a CIID Summer School alumnus. He lives in Reykjavík, where he is actually marvelling at how software predates every human experience, how the digital/physical boundary collapses and how awesome his wife is. He telegraphs 140 chars messages too often and maintains a digital commonplace book.

Talk title: Tap to write History

For the last 5.000 years, humans have been keeping written records of small and big events but for most of this time span creating and storing them has been expensive, difficult or even dangerous. In 2013 even the smallest details in the life of an average teenager will be recorded with higher fidelity and thoroughness that the one used for detailing Gengis Khan's conquests, and everything thanks to the mobile, the basic enabler of these hyper-detailed life logs.

Some GitHub Guy

A developer with sound fundamentals, firm grasp on the industry, and innovative development approaches are all phrases inapplicable to Zach Holman. He works at GitHub, and hacks on sparkline generators, robot music DJs, and ethically frightening FaceTime + Chatroulette mashups. He blogs, he tweets, he evades his taxes.

Talk title: Product is the Byproduct

People in Silicon Valley are dicks. They perpetuate this idea that if you're smart enough, have an amazing vision, and keep pushing at it, then you'll end up with a great product. Take a look at startup success stories, though: a ton of them succeeded in spite of their original vision. A great product is closer to an accident. It's the byproduct of the environment you build at your company. This environment may actually be harder to build than the product itself, but you'll be left with a better everything by the end of it.

Lover of Humans

Jana is one of the happiest people you will ever meet. It probably has a lot to do with the fact that she loves what she does. Her two biggest passions are marketing and building communities. She’s been lucky enough to indulge both passions at startups like Engine Yard, StackMob and, most recently, Prismatic. When Jana isn’t working, she loves attending music festivals and dancing till the sun comes up.

Talk title: Marketing Isn't Bullshit

You’ve invested a great deal of your time and money into building your mobile app. It’s awesome but what now? Submit to the App Store or Android store, cross your fingers and wait for it to be featured and downloaded by the masses? It could work, but odds are not great. A clear plan and objective for marketing your app will set you up for success. This talk will give you some helpful ideas for planning, promoting and building buzz around your app from completion to launch and beyond.

Hacker from the Rustbelt

Mattt is a developer working as Mobile Lead at Heroku. He's the creator & maintainer of AFNetworking and other popular open-source projects, including Postgres.app & Induction. He also writes about obscure & overlooked parts of Cocoa, the iOS and Mac development framework, on NSHipster.

Talk title: Mobile is Not Different

As is the habit of our industry, the cycle of hype around the term "Mobile" has drained it of all useful meaning. So what does it mean to talk about Mobile? It's software development from the perspective of the client, for one thing. It's also a newfound ubiquity for computing, as more of us become more connected to and dependent on software. Fundamentally, mobile apps are web apps, with the same needs for a reliable, scalable infrastructure--now more important than ever. This talk will look at the current state of mobile development as a way to anticipate the future of web technologies and our relationship to them, both as engineers and users ourselves.

Strategist, architect, and designer for every screen

Steven is a mobile strategist, architect and interaction designer whose 4ourth Mobile helps large companies, mobile service providers and startups understand how to exploit mobile technology to meet the needs of their users. He has been doing mobile and multi-channel design since 1999, working on everything from the earliest app stores, to browser design, to pretty much everything but games. Steven wrote the patterns and technical appendices for the book Designing Mobile Interfaces, maintains a repository of mobile design and development information at the 4ourth Mobile Patterns Wiki and publishes a regular column on mobile in UX Matters magazine.

Talk title: Design for Ecosystems Instead of Screens and Pages

As we get information about how people use mobile devices it’s becoming clear that bad design is not just something that turns off us nerds, but turns away your users as well. I will outline a set of principles and practices to design and execute products in a systematized way, while preserving individualized interactions, and beautiful interfaces, as well as sticking to your schedule and budget.

Master Informatician

Brian Suda is an informatician currently residing in Reykjavík, Iceland. He has spent a good portion of each day connected to Internet after discovering it back in the mid-1990s. Most recently, he has been focusing more on the mobile space and future predictions. How smaller devices will augment our every day life and what that means to the way we live, work and are entertained. People will have access to more information, so how do we present this in a way that they can begin to understand and make informed decisions about things they encounter in their daily life. This could include better visualizations of data, interactions, work-flows and ethnographic studies of how we relate to these digital objects. His own little patch of Internet can be found at suda.co.uk where many of his past projects and crazy ideas can be found.

Talk title: Sensors and Sensibility

Mobile phones and devices are packed with more and better sensors every year. Are they on par with us or have they already surpassed today's homo sapien? Our biological world shrinks daily due to these sensors. In many ways the Internet is a large biological system and more sensors make it even more aware. This session will look at some of the interesting abilities of these sensors today, but also a look into the future of possibilities and new sensors in store for our ubiquitous devices.


Patrick Leddy is the founder and CEO of Furious Tribe, a company dedicated to providing enterprise mobile strategy and applications to some of the worlds most recognised brands. Working in the digital space for over 7 years, Patrick has a wealth of knowledge delivering innovative mobile solutions to leading international brands such as Royal Sun & Alliance, Nedbank, Citibank, EMI, AXA and Danone. Under Leddy's leadership, Furious Tribe has developed an international reputation for providing world-class user experience designs with a strong emphasis on usability. In his spare time Patrick enjoys speaking on the topic of mobile technology and has previously presented keynotes to international audiences at digital events and conferences such as the Digital Forum in Dubai, National Digital Marketing Summit in Dublin, and Apps World in London. When taking a break from his entrepreneurial lifestyle Patrick enjoys inventing new concoctions by juicing vegetables, throwing heavy things around, chasing his shadow, and embracing his healthy addiction to Asian food.

Talk title: Building Apps for Emerging Markets: Fact and Fiction

With less than a third of the world's population connected to the internet, mobile technology has a huge role to play in bringing the next few billion people online. Currently there are more people in emerging markets covered by mobile networks than have access to energy and water. Join Patrick to hear how innovative partnerships between service providers and technology companies are working together to grow and scale mobile powered communities through the mobile channel.

Hacker, Entrepreneur and Cyborg

Pratik is the co-founder and CTO of TripLingo, an Atlanta based startup that helps travelers speak and interact with locals. He's an author, speaker, and technologist that has worked in places such as New York, London, and Hong Kong, and currently lives in Atlanta, GA. He's in the startup world now and hacks iOS, Android, HTML5, CSS3, JavaScript, Rails, and ..... well everything except Perl.

Talk title: Apponomics

You've got a great idea for a mobile app. You have a team together. You're building the killer app. Do you know enough about the various app stores to know what to do next? How about pricing strategies for iOS and Android? Have you thought about the Nook Color and Amazon Fire? In this session, I'll bring my experience as CTO of TripLingo, an awesome company developing foreign language learning apps. TripLingo has been featured on the iOS store a dozen times, as well as the Android market and Nook store.

Digital Inclusion Specialist

After Cambridge University, Robin worked as an IT instructor for the Royal National Institute for the Blind (RNIB) and became a founding member of AbilityNet in 1998. Now globally acclaimed as leading experts in the field, AbilityNet specialises in accessibility auditing and disabled user testing, as well as helping clients design attractive websites and apps that are both accessible and easy to use by all. Despite being blind, Robin uses technology very effectively using speech output to access computers, the internet, his iPhone and many other technologies to assist him in his work.

Talk title: Technology – The Power and the Promise

Robin will take the stage to thoroughly and wonderfully blast away any preconceptions you may have about the potential of technology to create a truly inclusive future. Being blind himself he provides us with an excellent first-hand example of the choices we can provide for all our customers and users if we simply design with an eye for inclusion. Robin will be talking about (but more importantly demonstrating) the truly empowering nature of technology. From AI to robots, from apps to wearables he'll be showing how putting truly inclusive design at the heart of the customer experience has the power to change and even transform people's lives regardless of ability or environment. Will you be part of the Everybody Technology future?

Developer & Designer

Sam is VP of Engineering at Seesaw. Before Seesaw, he created (and open-sourced most of) Cheddar after leaving his role as Lead iOS Engineer at Hipstamatic. He is an avid Objective-C and Ruby open source contributor. SSToolkit, SSPullToRefresh, SSKeychain, and Bully are a few of his more popular Objective-C libraries.

Talk title: Ubiquitously Connected to the World

More and more there is an immense amount of technology around us. Mobile is our key to unlocking the power of the environment around us. Sam will be discussing the excited and possible negatives of the increase of technology around us. He'll show practical examples of using technologies like UPNP to control devices around you like Sonos speakers and Hue light bulbs. Sam will show just how easy it is to connect and control your environment and how to use this power to create interesting things.

Hacker and Rocker

Patrick has been in the mobile industry since 2006, seeing it transform from an obscure niche to today's billion dollar ecosystem. Most of this journey was spent at MoSync, a developer of open source cross-platform mobile development tools, where his business card said everything from Head of Architecture to Director of Marketing depending on which day you asked. He's now Product Owner for Spotify's iOS apps. He lives in Stockholm, Sweden, is half polish, enjoys beer, plays guitar and used to code his presentations in C++ and OpenGL because it was easier than learning Powerpoint.

Talk title: Going Big with Mobile Apps

What's the best technology choice for building a mobile app - native or HTML5? Are mobile apps really so different from other software that you can never be more than 4-5 devs working on them? How did Spotify go from being a desktop software company to a mobile company? You'll get answers to these questions and more while being treated to a couple of entertaining war stories!